Case Studies
Case Studies
Case Studies
Enhancing the car rental website's service
I was tasked with redesigning the booking process for a rental car website, focusing
primarily on improving the overall process and screens as well as trying to reduce information overload.
Enhancing the car rental website's service
I was tasked with redesigning the booking process for a rental car website, focusing
primarily on improving the overall process and screens as well as trying to reduce information overload.
Enhancing the car rental website's service
I was tasked with redesigning the booking process for a rental car website, focusing
primarily on improving the overall process and screens as well as trying to reduce information overload.
Transforming customer designs into vibrant LED neon creations
Customers would submit their logos or design ideas to be transformed into custom LED neon signs.
Using tools like Illustrator, we meticulously redesigned the logos to visualize how they would appear as neon creations. This process not only ensured accurate pricing but also provided a clear and precise representation of the final product. Occasionally, Photoshop was used for additional refinements to bring their vision to life.
Transforming customer designs into vibrant LED neon creations
As a neon designer, my expertise lies in creating custom neon signs that effectively communicate messages, evoke emotions, and capture attention.
Transforming customer designs into vibrant LED neon creations
Customers would submit their logos or design ideas to be transformed into custom LED neon signs.
Using tools like Illustrator, we meticulously redesigned the logos to visualize how they would appear as neon creations. This process not only ensured accurate pricing but also provided a clear and precise representation of the final product. Occasionally, Photoshop was used for additional refinements to bring their vision to life.
Gousto
Gousto, a vibrant and dynamic e-commerce startup, is dedicated to simplifying the process of cooking convenient and nourishing meals at home through the provision of pre-measured, high-quality ingredients. Within this innovative company, my primary focus revolved around the development of Gousto's brand identity, which encompassed the creation of a fresh logo, compelling iconography, and meticulously designed packaging for the products. Additionally, I played a pivotal role in crafting impactful marketing collateral. In recent months, I have also taken part in the exciting endeavor of redesigning select web pages, ensuring an enhanced user experience on the Gousto website.
Gousto
Gousto, a vibrant and dynamic e-commerce startup, is dedicated to simplifying the process of cooking convenient and nourishing meals at home through the provision of pre-measured, high-quality ingredients.
Gousto
Gousto, a vibrant and dynamic e-commerce startup, is dedicated to simplifying the process of cooking convenient and nourishing meals at home through the provision of pre-measured, high-quality ingredients. Within this innovative company, my primary focus revolved around the development of Gousto's brand identity, which encompassed the creation of a fresh logo, compelling iconography, and meticulously designed packaging for the products. Additionally, I played a pivotal role in crafting impactful marketing collateral. In recent months, I have also taken part in the exciting endeavor of redesigning select web pages, ensuring an enhanced user experience on the Gousto website.
Making the purchase process enjoyable again.
Founded by Abey Onalaja and Mark Wickstead, Ruffle is powered by a dedicated team of technologists, product specialists, and commerce enthusiasts. Together, we pool our expertise to craft a marketplace that balances the interests of both buyers and sellers.
Making the purchase process enjoyable again.
Founded by Abey Onalaja and Mark Wickstead, Ruffle is powered by a dedicated team of technologists, product specialists, and commerce enthusiasts. Together, we pool our expertise to craft a marketplace that balances the interests of both buyers and sellers.
Making the purchase process enjoyable again.
Founded by Abey Onalaja and Mark Wickstead, Ruffle is powered by a dedicated team of technologists, product specialists, and commerce enthusiasts. Together, we pool our expertise to craft a marketplace that balances the interests of both buyers and sellers.
My Approach
Your compass to innovation and design excellence. From exploration to execution, this dynamic framework fuels creativity and precision, ensuring your product journey aligns seamlessly with user desires.
Research
Define the scope and objectives of the project, establishing a fundamental foundation for all subsequent work.
Conduct brainstorming sessions to incorporate client needs and company goals.
Define
Gather additional information about the ideal client, market opportunities, and the design sprint.
Obtain direct feedback from users through surveys and field activities.
Develop
Test and evaluate design concepts.
Analyse how designs will influence user behaviour and impact the overall experience.
Define the user experience.
Deliver
Explore different framework options.
Collaborate with developers to test design functionality.
Determine design patterns and elements for template pages.
My Approach
Your compass to innovation and design excellence. From exploration to execution, this dynamic framework fuels creativity and precision, ensuring your product journey aligns seamlessly with user desires.
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
My Approach
Your compass to innovation and design excellence. From exploration to execution, this dynamic framework fuels creativity and precision, ensuring your product journey aligns seamlessly with user desires.
Research
Define the scope and objectives of the project, establishing a fundamental foundation for all subsequent work.
Conduct brainstorming sessions to incorporate client needs and company goals.
Define
Gather additional information about the ideal client, market opportunities, and the design sprint.
Obtain direct feedback from users through surveys and field activities.
Develop
Test and evaluate design concepts.
Analyse how designs will influence user behaviour and impact the overall experience.
Define the user experience.
Deliver
Explore different framework options.
Collaborate with developers to test design functionality.
Determine design patterns and elements for template pages.